About this Program
- College: Journalism and Communications
- Credits: 15
- Contact: 1060 Weimer Hall
Department Information
The Department of Public Relations provides exemplary leadership, education, and scholarship to advance public relations’ unique role and responsibilities to foster organization-public relationships through effective communication and actions in support of a civil society and democratic ideals.
Website
CONTACT
Email | 352.273.1220 (tel) | 352.273.1227 (fax)
P.O. Box 118400
2085 WEIMER HALL
GAINESVILLE FL 32611-8400
Map
Curriculum
This minor is open to all UF undergraduates. A minimum of nine credits must be taken at UF.
Required Courses
| Code | Title | Credits |
|---|---|---|
| JOU 3002 | Understanding Audiences | 3 |
| or MMC 3420 | Consumer and Audience Analytics | |
| RTV 3001 | Introduction to Media Industries and Professions | 3 |
| Select three: | 9 | |
| Consumer and Audience Analytics | ||
RTV 2XXX | Concepts in Visual Storytelling | |
| Writing for Electronic Media | ||
| Fundamentals of Production | ||
| Content Acquisition, Distribution, and Strategy | ||
| Media Research | ||
| Digital Games in Communications | ||
| Applications of Mobile Technology | ||
| Media Management and Strategy | ||
| Special Study in Media Production, Management, and Technology (Media User Experience) | ||
| Total Credits | 15 | |