Media Sales

certificate

The Media Sales certificate emphasizes sales within the changing media landscape. It offers modern training in media buying, planning, and selling. Students learn and apply best practice for providing customers traditional and digital solutions, cross-media platform selling, best sales practices, and revenue management. They apply these practices in a sales internship.

About this Program

Certificates must contain at least nine credits of coursework that are unique to that program out of all other certificates and minors.

Department Information

Graduates of the Department of Journalism work in traditional forms of media, emerging platforms, and in corporate roles. Ultimately, the department offers transferrable skills that creates outstanding leaders with successful achievements across all fields.
Website

CONTACT

Email | 352.392.0466

2070 WEIMER HALL
GAINESVILLE FL 32611
Map

 Curriculum

This certificate is open to all undergraduates.

Prerequisites

ADV 3008Principles of Advertising3
MAR 3023Principles of Marketing4

Required Courses

ADV 3303Cross-Media Selling 3
ADV 3310Digital Media Sales3
ADV 4300Media Planning3
ADV 3502Advertising Sales3
ADV 4941Advanced Advertising Internship2
Total Credits14