Department Information
The Department of Tourism, Hospitality and Event Management prepares students to gain competency in industry knowledge, develop intellectual abilities, and foster adaptive and technical leadership skills.
Website
CONTACT
Email | 352.294.1661 (tel) | 352.846.6627 (fax)
P.O. Box 118208
THE FLORIDA GYMNASIUM
GAINESVILLE FL 32611-8208
Map
Curriculum
- Artificial Intelligence and Data Analytics in Tourism, Hospitality and Event Management Certificate
- Combination Degrees
- Entrepreneurship in Tourism, Hospitality and Event Management Certificate
- Event Management Minor
- Event Management Minor UF Online
- Tourism, Hospitality and Event Management
- Tourism, Hospitality and Event Management UF Online
Course
HFT 2750 Event Management 3 Credits
Grading Scheme: Letter Grade
An overview of the meetings, conventions, special events and expositions industry.
HFT 3253 Lodging Operations and Management 3 Credits
Grading Scheme: Letter Grade
Provides a realistic managerial examination of each major operating department within a lodging firm.
Prerequisite: Sophomore standing or higher.
HFT 3512 Event Promotion 3 Credits
Grading Scheme: Letter Grade
Advanced course in event promotion and sponsorship acquisition, involving a wide range of subjects relevant to event marketing from both macro (global) and micro (organization) perspectives. The course focuses on the components of development and marketing plans for various venues in the special events sector.
Prerequisite: HFT 2750.
HFT 3806 Food and Beverage Management 3 Credits
Grading Scheme: Letter Grade
Provides a managerial examination of full service food and beverage operations; explores trends and innovations and broad range of subject areas that encompass the food and beverage market and its five main sectors: quick service, casual and fine dining, beverage and bar, institutional, and catering.
Prerequisite: Sophomore standing or higher.
HFT 3834 Entrepreneurship in Tourism, Hospitality and Event Management 3 Credits
Grading Scheme: Letter Grade
Analyzes the entrepreneurial opportunities in tourism, hospitality, recreation, events and sport by examining the process of creating, planning and managing business ventures in these sectors.
Prerequisite: Sophomore standing or higher or department permission.
HFT 4442 Artificial Intelligence Revolutions and Applications in Tourism, Hospitality, and Events 3 Credits
Grading Scheme: Letter Grade
A foundational examination of the implications of the artificial intelligence revolution (AI) in the tourism, hospitality, and event industry. Content includes analyses of AI applications in booking, transportation, theme parks, destination and attraction marketing, economic, social, cultural, and environmental impacts, as well as motivators to travel.
Prerequisite: Junior or Senior Standing.
HFT 4446C GIS and Spatial Analysis for Tourism and Social Data 3 Credits
Grading Scheme: Letter Grade
Utilizes the opportunities provided by dynamically developing methods of geographical information systems (GIS) for visualization and geographic analysis of the data. Students will learn basic skills in working with the industry-standard ESRI ArcGIS software and apply their newly acquired knowledge in solving model problems in tourism research, planning, and development.
Prerequisite: Junior standing or higher
HFT 4468 Hospitality Revenue Management 3 Credits
Grading Scheme: Letter Grade
Provides an applied understanding of the strategies and tactics used in hospitality revenue management. Addresses fundamental principles and concepts of revenue management, including capacity management, duration control, demand and revenue forecasting, discounting, overbooking practices, displacement analysis, rate management and sales mix analysis.
HFT 4517 Convention Sales and Service 3 Credits
Grading Scheme: Letter Grade
Studies the scope of sales and meeting management within the hospitality industry. Presents the reciprocal relationship between selling and service within the context of hospitality marketing practices.
HFT 4743 Tourism and Hospitality Marketing 3 Credits
Grading Scheme: Letter Grade
Explores a wide range of subjects relevant to tourism and hospitality marketing from both macro (global) and micro (organization) perspectives.
HFT 4746 Smart Cities, Attractions, and Theme Parks 3 Credits
Grading Scheme: Letter Grade
Provides the foundation needed to design smart tourism places. Examines relationships between technology, traveler behavior, and the travel industry. Learn to integrate technology, analytics, marketing, and the design of tourism cities, attractions, and theme parks. Focuses on sustainable/safe/healthy environments with cutting-edge technologies including Artificial Intelligence (AI) and Data Science.
Prerequisite: Junior or Senior Standing.
HFT 4754 Advanced Event Management 3 Credits
Grading Scheme: Letter Grade
Advances an understanding of the strategic event management process, including the selection and assessment of methods and techniques utilized in planning, organizing, promoting and delivering major events.
Prerequisite: HFT 2750.
HFT 4755 Theme Park and Attraction Management 3 Credits
Grading Scheme: Letter Grade
Provides an in-depth study of the theme park and attraction industry with a focus on management and operations. Specifically examines park design and development, ride and show operations, special events, retail merchandising, food beverage, and support services that form the basis of contemporary parks.
Prerequisite: LEI 3360.
HLP 4933 Variable International Topics 1-6 Credits
Grading Scheme: Letter Grade
Provides the opportunity to study in a wide range of cultural settings.
LEI 2090 Career Preparation in THEM 1 Credit
Grading Scheme: Letter Grade
Introduction which provides students the skills, knowledge, and resources to be successful in their degree and future careers. Topics include communication strategies, professional conduct, field experience, and academic opportunities at department, college, and university levels. Practice skills such as self-introduction in a business setting, resume and cover letter writing, and professional brand development using social media.
Prerequisite: TEM_BSTH or EVM_UMN
LEI 2181 Leisure Contemporary Society 3 Credits
Grading Scheme: Letter Grade
Examines leisure as a condition of being human, as a cultural mirror and as a social instrument; reflects a wide range of literature from a number of academic disciplines. (S)
Attributes: General Education - Social Science
LEI 3301 Principles of Travel and Tourism 3 Credits
Grading Scheme: Letter Grade
Overview of the travel and tourism industry; covers historical, behavioral, societal, and business aspects of travel and tourism.
Prerequisite: Sophomore standing or higher or instructor permission.
LEI 3303 Fundamentals of Tourism Planning 3 Credits
Grading Scheme: Letter Grade
Examines the planning of tourism services and facilities, including the identification, planning and use of the physical, social and economic resources necessary to develop and support tourism.
Prerequisite: Sophomore standing or higher.
LEI 3360 Hospitality Management 3 Credits
Grading Scheme: Letter Grade
Overview of the hospitality industry, including hotel management, food and beverage operations, business and leisure travel markets, convention services, hospitality trends, quest-based customer service strategies and career opportunities.
Prerequisite: Sophomore standing or higher or department permission.
LEI 3921 Field Experience in THEM 3 Credits
Grading Scheme: Letter Grade
Practical field experience in tourism, hospitality, and event services delivery. Apply skill and knowledge as volunteers and utilize leadership and management skills to enhance participant involvement and agency operations. Prepare a resume, investigate agencies as potential internship sites, and submit the appropriate forms for approval of an internship site.
Prerequisite: department permission.
LEI 4540 Management & and Supervision of THEM Facilities 3 Credits
Grading Scheme: Letter Grade
The management process as it relates to planning and operation of leisure service facilities. Subjects include traditional and contemporary management theory, the management process, legal and financial aspects, risk management and contemporary issues in leisure services management. Facility topics include feasibility studies and design issues.
Prerequisite: junior standing or department permission.
LEI 4800 Legal Aspects of Tourism, Events and Recreation 3 Credits
Grading Scheme: Letter Grade
Concentrates on the legal aspects of recreation, tourism, hospitality and event management. Enables students to better understand the law as it pertains to their area of specialization and improves risk management practice.
LEI 4880 Research Methods in Tourism, Hospitality and Event Management 3 Credits
Grading Scheme: Letter Grade
Lays out the foundations for conducting research in tourism, hospitality, event management, sports, business, and social sciences in general. Introduces diverse aspects of research, from setting the theoretical background, to evaluating the results of analyses.
Prerequisite: STA 2023.
LEI 4905 Variable Topics 1-4 Credits
Grading Scheme: Letter Grade
Offered upon request to meet special interests not adequately provided in other courses, such as Multidisciplinary Perspectives of Gerontology and Health and Physical Aspects of Aging.
Prerequisite: department permission.
LEI 4912 THEM Research 0-5 Credits
Grading Scheme: S/U
Participate in supervised research experiences. For this purpose, research is defined as an independent, self-directed experience that enables the investigation of an issue in tourism, hospitality, event management and other leisure settings and then to communicate the results to others.
LEI 4940 Internship in THEM 1-15 Credits
Grading Scheme: S/U
Practical field experience in selected off-campus tourism, hospitality, and event service agencies. Normally taken during the last semester before graduation.
Prerequisite: department permission.
LEI 4941 Practicum in Tourism, Hospitality and Event Management 1-3 Credits
Grading Scheme: S/U
Provides practical experience for Tourism, Hospitality and Event Management majors who will maintain part-time work in an approved setting appropriate to their specialization.
Prerequisite: Tourism, Event and Recreation Management majors.
LEI 4955 Travel Studies 1-6 Credits
Grading Scheme: Letter Grade